Top Apple Interview Questions
(2025 Guide)

Apple is one of the world’s most admired companies — not just for its elegant products, but for its culture of craftsmanship, secrecy, and excellence. It’s where creativity meets engineering, where hardware meets software, and where design is more than aesthetics — it’s a way of thinking...
Why Apple Interviews Are Unique
Unlike Google’s structured loops or Amazon’s principle-driven questions, Apple’s interview process is more conversational — but also more ambiguous. Apple doesn’t follow a rigid playbook. Instead, it emphasizes craftsmanship, role fit, and deep thinking...
Roles Apple Hires For
- Product Manager (PM): Customer experience obsession, roadmap planning, technical fluency, and stakeholder alignment.
- Software Engineer (SWE): Strong fundamentals in data structures, system design, performance optimization, and clean code.
- Hardware Engineer: Deep understanding of electronics, testing, embedded systems, and interdisciplinary collaboration.
- Design (UI/UX/Product): Strong visual design, prototyping, storytelling, and attention to detail in solving real-world user problems.
- Data Scientist / Analyst: Emphasis on statistics, product metrics, experimentation, and business communication.
- Operations / Supply Chain: Analytical thinking, logistics, vendor relations, and experience with high-scale execution.
Process Overview
The Apple hiring journey usually consists of 4–6 steps.
Recruiter Screen
A phone call to confirm your interest, experience, and role fit. They may ask basic behavioral or situational questions.
Hiring Manager Call
A deeper conversation about your experience, what motivates you, and how you approach your work.
Technical/Functional Interviews
Role-dependent interviews covering technical depth, product sense, analytics, or design.
Panel / Onsite (Virtual or In-Person)
3–5 interviews in one day, each led by a different team member.
Team Match
If multiple teams are hiring, Apple may introduce you to different team leads to find the right fit.
Final Review + Offer
Your performance is reviewed holistically before an offer is made.
Interview Rounds
PM Interviews
Covers product insight, execution, and cross-functional collaboration questions.
Tip: Study your past product decisions and be prepared to defend trade-offs and priorities.
SWE Interviews
Focuses on practical coding, debugging, and system design problems relevant to Apple’s ecosystem.
Tip: Practice writing clean, maintainable code and explaining your decisions clearly.
Data Science Interviews
Assesses SQL fluency, experimentation design, metrics thinking, and stakeholder communication.
Tip: Have real project examples ready and understand the business impact of your analyses.
Design Interviews
Involves portfolio review, process breakdowns, and collaborative critiques.
Tip: Tell stories that reveal your thinking. Be ready to defend design decisions in context.
Behavioral Interviews
Explores collaboration, leadership, and handling of ambiguity.
Tip: Use STAR format to tell compelling stories. Stay calm and authentic.
Interview Questions
Product & Execution
- Pick a feature in iOS you use every day. How would you improve it?
- You’re falling behind schedule with three competing features. What do you do?
- How do you resolve conflicts between design and engineering?
Engineering & System Design
- Implement a memory-efficient function for image deduplication.
- Design a scalable notes sync service like iCloud Notes.
- Walk through code with unexpected output and debug it.
Data Science
- What signals would you use to detect poor user experience in Apple Music?
- Design an A/B test for a new App Store homepage.
- How do you present insights to stakeholders who disagree with your conclusion?
Design
- Show a project where you had to simplify a complex experience.
- Describe how you go from idea to interactive prototype.
- Critique this UI and propose a more elegant solution.
Behavioral
- Tell me about a time you disagreed with a colleague.
- Describe a project where you had to meet a tough deadline.
- How do you balance perfection and speed?
Evaluation Criteria
- Craftsmanship — attention to detail and commitment to quality.
- User-first thinking — empathy and care for end-user experience.
- Collaboration — cross-disciplinary teamwork without ego.
- Depth — true understanding of core topics over surface-level knowledge.
- Curiosity and humility — willingness to learn, adapt, and stay coachable.
Preparation Tips
Practice storytelling: Have 5–6 STAR stories ready.
Study your domain: Be able to explain your decisions deeply.
Simulate full interviews: Use Mockmate to rehearse multiple rounds.
Watch Apple keynotes: Observe how Apple presents and communicates.
Expect curveballs: Be comfortable saying 'I don’t know' and thinking aloud.
Apple’s interviews prioritize care, clarity, and creativity. Be thoughtful, be precise, and above all — be human.
Practice Interviews with AI
Try a mock Apple interview with AI-powered prompts tailored to product, engineering, and design roles at Mockmate.
Try Mockmate for Free